FRUIT LOGISTICA Innovation Award 2022 Nomination!
By Duncan Jones, Senior Marketing Manager
We are delighted to be attending FRUIT LOGISTICA 2022 following the nomination of our Sinclair EcoLabel HOME™ - T50 fruit label for the prestigious Fruit Logistica Innovation Award 2022 (FLIA).
The Sinclair EcoLabel HOME™ - T50 fruit label is food-safe, plastic-free, partially bio-based and its entire construction is independently certified ‘OK compost - HOME’ (OKH – S0728) by TÜV AUSTRIA. The label construction is designed to be disposed of in a home compost where it will biodegrade into usable compost material within 365 days.*
* Compost position, location temperature and other factors will influence the speed of the label disintegration and biodegradation into usable compost matter.
Due to the materials required, and the environment in which it is applied, it has not been an easy development journey. The launch last year however means that our customers have a verified environmentally friendly fruit label to meet French home composting standard NF T 51-800, to comply with French law no. 2020-105 Article 80 and meet their sustainability goals.
Tim Watkins commented, “We are committed to helping our customers improve the sustainability of their fruit labeling operations. Labeling fruit and vegetables provides essential point-of-sale information for consumers and retailers. The information a label can provide helps to manage supply chain and can even help reduce waste. With the launch of our certified home compostable label we are proud to have developed new customer partnerships, Sinclair EcoLabel HOME™ - T50 has helped customers take another step forward to achieving their sustainability goals.”
Following the launch, Sinclair EcoLabel HOME™ - T50 orders for hand labeling bananas in Central America have grown. For FRESH DEL MONTE using Sinclair EcoLabel HOME – T50 has enabled its banana labeling program to meet French legislation (French law no. 2020-105 Article 80) and contribute towards the achievement FRESH DEL MONTE sustainability goals to reduce plastics in its supply chain.
Eric Hellot, President and Director of Del Monte France SAS commented “Del Monte is one of the first major brands in France to offer this sustainable alternative on one of France’s favorite fruits.”
Join us at Fruit Logistica 2022 5-7 April, Hall 4.1 stand B-08 to see our sustainable fruit label solutions.